Pegula Sports & Entertainment is proud to announce a five-year partnership extension with Seneca Gaming Corporation as the Exclusive and Official Casino Partner of the Buffalo Bills and Buffalo Sabres. This extension is part of a decade long history together, further solidifying the relationship into the future.
“Seneca Gaming Corporation has been an important partner of the Bills and Sabres for more than ten years and we are incredibly excited to kick off five more years together,” said Dan Misko, Pegula Sports & Entertainment’s Sr. Vice President of Business Development. “Seneca Gaming Corporation is always working to have their guests and employees experience the best; many of which are Bills and Sabres fans. We will continue to connect with our fans in fun and unique ways through our partnership and couldn’t be prouder to continue building this relationship with a hometown organization and the Seneca Nation.”
Seneca Gaming Corporation has enhanced the fan experience with “Predict the Bills” and “Predict the Sabres,” which provide fans an opportunity to win great prizes. Fans attending Bills games at Highmark Stadium enjoy live music on the Billevard at the Seneca Sound Stage. Fans who visit KeyBank Center have a chance to enjoy the newly renovated Seneca Sports Lounge on the 200-level for happy hour drink specials, interactive free games, Sabres alumni appearances, special giveaways and more.
“Like our professional sports teams, Seneca Gaming Corporation thrives on bringing unmatched energy and excitement to our guests from across Western New York, Southern Ontario and beyond every day,” said Seneca Gaming Corporation President & CEO Kevin Nephew. “We’re excited to continue our longstanding partnership with the Buffalo Bills, Buffalo Sabres and Pegula Sports & Entertainment and take the fan and guest experience to new heights.”
In addition to focusing on Bills and Sabres fans, a key element of the partnership going forward will involve community initiatives for youth on Seneca Nation territory. The programs kicked off in October with One Buffalo Sports Day, and will focus on the importance of education, living a healthy lifestyle, and overall community. Together with the Buffalo Bandits, the Bills and Sabres are partnering to provide sports clinics featuring fun and inclusive football, hockey and lacrosse instructional stations, with visits from alumni and sports equipment for participating youth to take home.